Everyday, I am on a mission to improve my marketing practices by finding information with respect to improving myself as a marketer. This constant need for fresh content and new ideas has always been a strong driver in my professional life. If you want to succeed in marketing, you have to be in it and live it everyday. It is an exciting time to be in marketing!
The challenge is finding the best people to follow. I have started a list of great resources for marketing and management topics. These people not only have great content, but they are in the market working with great companies. Also, each of these resources in some way takes the time to share their knowledge with others and does not necessarily get paid for this service. I will keep updating this list and you might want to add it to your RSS Feed to keep up with the updates.
Where do you go to find information regarding different marketing information. I use a variety of means to gain information:
- Google Reader with Google Alerts Integration
- Free Marketing Magazines
- Articles on Twitter
These are the topics I typically follow with respect to marketing topics:
- trade show marketing,
- social media marketing B2B or B2C,
- using brochures,
- using blogs effectively,
Some thoughts on these lists.
When I look back at this list, two things really stand out. I like real-time information that is up to date and complete. Twitter is where I spend most of my time. Also, I sign-up with my email address to those sites that I want to read everyday. My favorite resources are marketing blogs by experts who live and breathe their work everyday.
Do you have a favorite site for great information? Do you currently write a column or blog post with great marketing content. Please share your thoughts! I am always looking for great marketing sites.