Blog Focus

Writing blog postsYesterday, I was paid a huge compliment by a person checking out the company I work for. He indicated that he went to our website and saw all of the analysis that Midwest Laboratories performs, but he was really impressed with the Midwest Laboratories Blog Site.

I was a little taken back, and asked him what he liked about the site and he said that he was really impressed that a company would be so in tuned with different events that shape our lives which have a tie-back to laboratory testing.e is

The Midwest Laboratories Blog Site is almost three years old. After 8 months, I started over when I found out you could host your own wordpress site on your network.

My point here is if you are writing a company blog or a personal blog, make sure you stay focused on that particular subject. Eventhough the number of consumers reading information on the site may be quite small at first, you know they are the right readers. In addition, you need to be patient. It has taken about two years of content to be noticed.

As a result of two years of posts, I now have people who are finding our site on a wide-array of topics because of those posts.  It takes time and dedicaion, but it is so cool to see hard work rewarded with new clients.

Picture Source | JJPacres

3 Responses to Blog Focus
  1. Susan Baird
    May 6, 2011 | 2:49 pm

    You’re quite an inspiration, Brent! Not only to you manage your company blog, you’ve also tackled a second blog with this Marketing Mix Site.

    I appreciate your encouragement. I’ve been trying to keep my blog going, and awhile back I decided to take a break. It didn’t seem that anyone noticed, which made it hard to come back and restart it, but I have, and I’ll remember that it takes perseverance and patience to begin making a difference with your blog.

    Thanks for always delivering such great information!

    • Brent Pohlman
      May 6, 2011 | 5:55 pm

      Susan
      Thanks for your comments! Your site is very good and I know it gets frustrating when you don’t see people going to it. My new site is in a very similar position. I have learned a ton reading your posts and by watching your interaction on twitter and facebook. Hang in there. I have a good plan too, but it takes time. Your content is very good, it just takes time to get it to be searchable on google. Thanks for your note!

  2. [...] Focused BlogDescription : Keeping a blog going takes time and dedication. In time, people will find you and the reward is worth it.http://marketingmixsite.com/20 .. [...]

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