Category Archives: Blog

Google Plus – Still hanging on – New Update

Updated Post – October 13, 2011 Check out this video on some new functionality with search and hashtags! Another reason to hang-on The functionality shown in this video is worth the watch. It really points to how search will soon be a huge differential with respect to Google and Social Media   Original Post –…

Are you working with numbers or customers

Are you listening to all the political talk these days? Some political candidates  tell you they will not touch your medicare. Some people are digging up dirt on their opponents. Others are not saying much, all in the hopes of receiving another vote. Are some of you treating your marketing posts in the same manner…

Stand out from the crowd on social media

Stand out,  Be fresh and create your own story! On twitter, people are so quick to retweet other people’s blog posts or highlight something in the news.  I get very tired of a post on mashable being retweeted hundreds of times in the same hour. Some people have gone so far as to post the…

5 ways to determine credible social media information

Everyday, I read some marketing and social media blogs and try to determine if the information is relevant or not.  I want to read current information that is innovative and offers value. Too many posts write about the same  information and really target introductory information. Some people copy information from other sites and do not…

Did you know…Google Plus Search

Today was a huge day for Google Plus! -  The announcement of invitations for everyone and other enhancements was big news on the Google Blog Site. I want to focus on the search component, because I believe it has the most value for companies using Google Plus as part of their markeitng mix. Google Plus…

Are you telling your company story?

Each night when I tuck my kids into bed, my youngest daughter always asks me to tell her a story. I have to think back through my past and quickly come up with a story that will capture her attention and make her feel good.  I also know if I can add a little humor…

Using Wordle to see what you are talking about.

 Today,  I decided to check some analytics on this site and see what “key words” people were using to get to this site, traffic and so forth. Everyday, I ask myself a series of questions: 1) Is the content posted on this site of interest to anybody?  2) Who am I writing this blgo for?…

Social Media – A Great Way to Start Your Mobile Marketing

Have you recently purchased an iPad for your company and plan to integrated it into your marketing mix? If your answer is yes, you are just like me. I am continually trying to work on ways to integrate this technology into our own marketing campaigns.  It is a something I am continuing to study and…

Some Google Plus Tips to Implement Today

Here are some Google Plus Tips that I have discovered over the last couple of weeks. I really think these tips are critical and I have implemented all of them. Your Google+  Profile will be critical with your ability to be recognized as a social contributor.  This will be very important as Google+ evolves and…

Keep the focus on your blog topic!

These 7 words are the most crucial to a successful or not successful site. I have learned the hard way. Today, I have a successful company blog site. Midwest Labs Blog. In the beginning, I thought it was cool to throw in a little social media tips or talk about the city of Omaha.  A…